Send Offline Conversion with Google Ads API on New Submission from Typeform API

Pipedream makes it easy to connect APIs for Google Ads, Typeform and 2,400+ other apps remarkably fast.

Trigger workflow on

New Submission from the Typeform API

Next, do this

Send Offline Conversion with the Google Ads API

No credit card required

▶

Watch us build a workflow

8 min

Watch now ➜

Trusted by 1,000,000+ developers from startups to Fortune 500 companies

Developers ♥ Pipedream

Getting Started#

This integration creates a workflow with a Typeform trigger and Google Ads action. When you configure and deploy the workflow, it will run on Pipedream's servers 24x7 for free.

Select this integration
Configure the New Submission trigger
1. Connect your Typeform account
2. Select a Form
Configure the Send Offline Conversion action
1. Connect your Google Ads account
2. Select a Use Google Ads As
3. Optional- Select a Managed Account
4. Configure Name
5. Select a Type
6. Optional- Configure Additional Fields
Deploy the workflow
Send a test event to validate your setup
Turn on the trigger

Details#

This integration uses pre-built, source-available components from Pipedream's GitHub repo. These components are developed by Pipedream and the community, and verified and maintained by Pipedream.

To contribute an update to an existing component or create a new component, create a PR on GitHub. If you're new to Pipedream component development, you can start with quickstarts for trigger span and action development, and then review the component API reference.

Trigger#

New Submission on Typeform

Description:Emit new submission

Version:0.0.8

Key:typeform-new-submission

View on GitHub

Typeform Overview#

The Typeform API furnishes you with the means to create dynamic forms and collect user responses in real-time. By leveraging this API within Pipedream's serverless platform, you can automate workflows to process this data, integrate seamlessly with other services, and react to form submissions instantaneously. This empowers you to craft tailored responses, synchronize with databases, trigger email campaigns, or even manage event registrations without manual intervention.

Trigger Code#

import { createHmac } from "crypto";
import sampleEmit from "./test-event.mjs";
import { uuid } from "uuidv4";
import common from "../common/common.mjs";
import constants from "../../constants.mjs";
import utils from "../common/utils.mjs";

const { typeform } = common.props;
const { parseIsoDate } = utils;

export default {
  ...common,
  key: "typeform-new-submission",
  name: "New Submission",
  version: "0.0.8",
  type: "source",
  description: "Emit new submission",
  props: {
    ...common.props,
    http: {
      type: "$.interface.http",
      customResponse: true,
    },
    db: "$.service.db",
    formId: {
      propDefinition: [
        typeform,
        "formId",
      ],
    },
  },
  methods: {
    ...common.methods,
    generateSecret() {
      return "" + Math.random();
    },
  },
  hooks: {
    ...common.hooks,
    async activate() {
      const secret = this.generateSecret();
      this._setSecret(secret);

      let tag = this._getTag();
      if (!tag) {
        tag = uuid();
        this._setTag(tag);
      }

      return await this.typeform.createHook({
        endpoint: this.http.endpoint,
        formId: this.formId,
        tag,
        secret,
      });
    },
    async deactivate() {
      const tag = this._getTag();

      return await this.typeform.deleteHook({
        formId: this.formId,
        tag,
      });
    },
  },
  async run(event) {
    const {
      body,
      headers,
    } = event;

    const { [constants.TYPEFORM_SIGNATURE]: typeformSignature } = headers;

    if (typeformSignature) {
      const secret = this._getSecret();

      const hmac =
        createHmac(constants.ALGORITHM, secret)
          .update(body)
          .digest(constants.ENCODING);

      const signature = `${constants.ALGORITHM}=${hmac}`;

      if (typeformSignature !== signature) {
        throw new Error("signature mismatch");
      }
    }

    let formResponseString = "";
    const data = Object.assign({}, body.form_response);
    data.form_response_parsed = {};

    for (let i = 0; i < body.form_response.answers.length; i++) {
      const field = body.form_response.definition.fields[i];
      const answer = body.form_response.answers[i];

      let parsedAnswer;
      let value = answer[answer.type];

      if (value.label) {
        parsedAnswer = value.label;

      } else if (value.labels) {
        parsedAnswer = value.labels.join();

      } else if (value.choice) {
        parsedAnswer = value.choice;

      } else if (value.choices) {
        parsedAnswer = value.choices.join();

      } else {
        parsedAnswer = value;
      }

      data.form_response_parsed[field.title] = parsedAnswer;
      formResponseString += `### ${field.title}\n${parsedAnswer}\n`;
    }

    data.form_response_string = formResponseString;
    data.raw_webhook_event = body;

    if (data.landed_at) {
      data.landed_at = parseIsoDate(data.landed_at);
    }

    if (data.submitted_at) {
      data.submitted_at = parseIsoDate(data.submitted_at);
    }

    data.form_title = body.form_response.definition.title;
    delete data.answers;
    delete data.definition;

    this.$emit(data, {
      summary: JSON.stringify(data),
      id: data.token,
    });

    this.http.respond({
      status: 200,
    });
  },
  sampleEmit,
};

Trigger Configuration#

This component may be configured based on the props defined in the component code. Pipedream automatically prompts for input values in the UI and CLI.

Label	Prop	Type	Description
Typeform	`typeform`	`app`	This component uses the Typeform app.
N/A	`http`	`$.interface.http`	This component uses `$.interface.http` to generate a unique URL when the component is first instantiated. Each request to the URL will trigger the `run()` method of the component.
N/A	`db`	`$.service.db`	This component uses `$.service.db` to maintain state between executions.
Form	`formId`	`string`	Select a value from the drop down menu.

Trigger Authentication#

Typeform uses OAuth authentication. When you connect your Typeform account, Pipedream will open a popup window where you can sign into Typeform and grant Pipedream permission to connect to your account. Pipedream securely stores and automatically refreshes the OAuth tokens so you can easily authenticate any Typeform API.

Pipedream requests the following authorization scopes when you connect your account:

offlineaccounts:readforms:writeforms:readimages:writeimages:readthemes:writethemes:readresponses:readresponses:writewebhooks:readwebhooks:writeworkspaces:readworkspaces:write

About Typeform#

Typeform lets you build no-code forms, quizzes, and surveys - and get more responses.

Action#

Send Offline Conversion on Google Ads

Description:Send an event from to Google Ads to track offline conversions. [See the documentation](https://developers.google.com/google-ads/api/rest/reference/rest/v16/ConversionAction)

Version:0.0.2

Key:google_ads-send-offline-conversion

View on GitHub

Google Ads Overview#

The Google Ads API lets you programmatically manage your Google Ads data and
campaigns. You can use the API to automate common tasks, such as:

Creating and managing campaigns
Adding and removing keywords
Adjusting bids

You can also use the API to get information about your campaigns, such as:

Campaign stats
Keyword stats
Ad performance

The Google Ads API is a powerful tool that lets you manage your Google Ads data
and campaigns programmatically. With the API, you can automate common tasks,
such as creating and managing campaigns, adding and removing keywords, and
adjusting bids. You can also use the API to get information about your
campaigns, such as campaign stats, keyword stats, and ad performance.

Action Code#

import { parseObject } from "../../common/utils.mjs";
import common from "../common/common.mjs";
import { getAdditionalFields } from "../common/props.mjs";
import { CONVERSION_TYPE_OPTIONS } from "./common-constants.mjs";

export default {
  ...common,
  key: "google_ads-send-offline-conversion",
  name: "Send Offline Conversion",
  description: "Send an event from to Google Ads to track offline conversions. [See the documentation](https://developers.google.com/google-ads/api/rest/reference/rest/v16/ConversionAction)",
  version: "0.0.2",
  type: "action",
  props: {
    ...common.props,
    name: {
      type: "string",
      label: "Name",
      description: "The name of the conversion action.",
    },
    type: {
      type: "string",
      label: "Type",
      description: "[The type](https://developers.google.com/google-ads/api/rest/reference/rest/v16/ConversionAction#ConversionActionType) of the conversion action.",
      options: CONVERSION_TYPE_OPTIONS,
    },
    additionalFields: getAdditionalFields("https://developers.google.com/google-ads/api/rest/reference/rest/v16/ConversionAction"),
  },
  async run({ $ }) {
    const {
      googleAds, accountId, customerClientId, additionalFields, ...data
    } = this;
    const { results: { [0]: response } } = await googleAds.createConversionAction({
      $,
      accountId,
      customerClientId,
      data: {
        operations: [
          {
            create: {
              ...data,
              ...parseObject(additionalFields),
            },
          },
        ],
      },
    });

    const id = response.resourceName.split("/").pop();

    $.export("$summary", `Created conversion action with ID ${id}`);
    return {
      id,
      ...response,
    };
  },
};

Action Configuration#

This component may be configured based on the props defined in the component code. Pipedream automatically prompts for input values in the UI.

Label	Prop	Type	Description
Google Ads	`googleAds`	`app`	This component uses the Google Ads app.
Use Google Ads As	`accountId`	`string`	Select a value from the drop down menu.
Managed Account	`customerClientId`	`string`	Select a value from the drop down menu.
Name	`name`	`string`	The name of the conversion action.
Type	`type`	`string`	Select a value from the drop down menu:`{ "label": "Conversions that occur when a user clicks on an ad's call extension.", "value": "AD_CALL" }{ "label": "Conversions that occur when a user on a mobile device clicks a phone number.", "value": "CLICK_TO_CALL" }{ "label": "Conversions that occur when a user downloads a mobile app from the Google Play Store.", "value": "GOOGLE_PLAY_DOWNLOAD" }{ "label": "Conversions that occur when a user makes a purchase in an app through Android billing.", "value": "GOOGLE_PLAY_IN_APP_PURCHASE" }{ "label": "Call conversions that are tracked by the advertiser and uploaded.", "value": "UPLOAD_CALLS" }{ "label": "Conversions that are tracked by the advertiser and uploaded with attributed clicks.", "value": "UPLOAD_CLICKS" }{ "label": "Conversions that occur on a webpage.", "value": "WEBPAGE" }{ "label": "Conversions that occur when a user calls a dynamically-generated phone number from an advertiser's website.", "value": "WEBSITE_CALL" }`
Additional Fields	`additionalFields`	`object`	Additional fields and values to be created. See the documentation for available fields. Values will be parsed as JSON where applicable.

Action Authentication#

Google Ads uses OAuth authentication. When you connect your Google Ads account, Pipedream will open a popup window where you can sign into Google Ads and grant Pipedream permission to connect to your account. Pipedream securely stores and automatically refreshes the OAuth tokens so you can easily authenticate any Google Ads API.

Pipedream requests the following authorization scopes when you connect your account:

emailprofilehttps://www.googleapis.com/auth/adwords