WhatsApp Business

WhatsApp Business products support businesses from large to small. Engage audiences, accelerate sales and drive better customer support outcomes on the platform with more than 2 billion users around the world.

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WhatsApp Business

WhatsApp Business API Integrations

Build and run workflows using the WhatsApp Business API. Use 1000s of source-available triggers and actions across 2,000+ apps. Or write custom code to integrate any app or API in seconds.

Overview

The WhatsApp Business API on Pipedream is a powerful avenue for automating interactions with customers on WhatsApp. You can send messages, set up automated responses, and manage conversations on a large scale. With Pipedream's serverless platform, you can create workflows that trigger from various events and connect WhatsApp Business with numerous other apps to automate tasks, notify teams, sync data, and more, all without managing infrastructure.

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import { axios } from "@pipedream/platform"
export default defineComponent({
  props: {
    whatsapp_business: {
      type: "app",
      app: "whatsapp_business",
    }
  },
  async run({steps, $}) {
    return await axios($, {
      url: `https://graph.facebook.com/v15.0/${this.whatsapp_business.$auth.business_account_id}/phone_numbers`,
      headers: {
        Authorization: `Bearer ${this.whatsapp_business.$auth.permanent_access_token}`,
      },
    })
  },
})

Choose an API to Connect with WhatsApp Business API

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24
of
2,000+
apps by most popular

HTTP / Webhook
HTTP / Webhook
Get a unique URL where you can send HTTP or webhook requests
Node
Node
Anything you can do with Node.js, you can do in a Pipedream workflow. This includes using most of npm's 400,000+ packages.
Python
Python
Anything you can do in Python can be done in a Pipedream Workflow. This includes using any of the 350,000+ PyPi packages available in your Python powered workflows.
OpenAI (ChatGPT)
OpenAI (ChatGPT)
OpenAI is an AI research and deployment company with the mission to ensure that artificial general intelligence benefits all of humanity. They are the makers of popular models like ChatGPT, DALL-E, and Whisper.
Salesforce (REST API)
Salesforce (REST API)
Web services API for interacting with Salesforce
HubSpot
HubSpot
HubSpot's CRM platform contains the marketing, sales, service, operations, and website-building software you need to grow your business.
Zoho CRM
Zoho CRM
Zoho CRM is an online Sales CRM software that manages your sales, marketing, and support in one CRM platform.
Stripe
Stripe
Stripe powers online and in-person payment processing and financial solutions for businesses of all sizes.
Shopify Developer App
Shopify Developer App
Shopify is a user-friendly e-commerce platform that helps small businesses build an online store and sell online through one streamlined dashboard.
WooCommerce
WooCommerce
WooCommerce is the open-source ecommerce platform for WordPress.
Snowflake
Snowflake
A data warehouse built for the cloud
MongoDB
MongoDB
MongoDB is an open source NoSQL database management program.
Supabase
Supabase
Supabase is an open source Firebase alternative.
MySQL
MySQL
MySQL is an open-source relational database management system.
PostgreSQL
PostgreSQL
PostgreSQL is a free and open-source relational database management system emphasizing extensibility and SQL compliance.
AWS
AWS
Amazon Web Services (AWS) offers reliable, scalable, and inexpensive cloud computing services.
Twilio SendGrid
Twilio SendGrid
Send marketing and transactional email through the Twilio SendGrid platform with the Email API, proprietary mail transfer agent, and infrastructure for scalable delivery.
Amazon SES
Amazon SES
Amazon SES is a cloud-based email service provider that can integrate into any application for high volume email automation
Klaviyo
Klaviyo
Email Marketing and SMS Marketing Platform
Zendesk
Zendesk
Zendesk is award-winning customer service software trusted by 200K+ customers. Make customers happy via text, mobile, phone, email, live chat, social media.
ServiceNow
ServiceNow
The smarter way to workflow
Notion
Notion
Notion is a new tool that blends your everyday work apps into one. It's the all-in-one workspace for you and your team.
Slack
Slack
Slack is a channel-based messaging platform. With Slack, people can work together more effectively, connect all their software tools and services, and find the information they need to do their best work — all within a secure, enterprise-grade environment.
Microsoft Teams
Microsoft Teams
Microsoft Teams has communities, events, chats, channels, meetings, storage, tasks, and calendars in one place.

Example Use Cases

  • Customer Support Automation: Automatically respond to common customer inquiries received on WhatsApp by integrating with a knowledge base or FAQ data store. This can cut down on response time and free up human agents for more complex queries.

  • Order Confirmation and Updates: Send automated order confirmations and delivery status updates to customers. This could integrate with your e-commerce platform, like Shopify, to pull in real-time order information and send timely messages directly through WhatsApp.

  • Event Reminder Notifications: Sync with a calendar service like Google Calendar to send reminders for appointments or events. When a calendar event is nearing, trigger a WhatsApp message to ensure the participant has all the necessary details.

Send Text Message with WhatsApp Business API on New Requests from HTTP / Webhook API
HTTP / Webhook + WhatsApp Business
 
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List Message Templates with WhatsApp Business API on New Outgoing SMS from Bandwidth API
Bandwidth + WhatsApp Business
 
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Send Text Using Template with WhatsApp Business API on New Repository from GitHub API
GitHub + WhatsApp Business
 
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Create Invoice with Zoho Books API on New Message Sent from WhatsApp Business API
WhatsApp Business + Zoho Books
 
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Send any HTTP Request with HTTP / Webhook API on New Message Sent from WhatsApp Business API
WhatsApp Business + HTTP / Webhook
 
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New Message Sent from the WhatsApp Business API

Emit new event when a new message is sent or received. A Webhook subscribed to field "messages" must be set up from the App Dashboard of your Facebook Developer Account. See documentation for more information about Webhook setup.

 
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List Message Templates with the WhatsApp Business API

Lists message templates. See the docs.

 
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Send Text Message with the WhatsApp Business API

Sends a text message. See the docs.

 
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Send Text Using Template with the WhatsApp Business API

Send a text message using a pre-defined template. Variables can be sent only as text. See the docs.

 
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Authentication

WhatsApp Business uses API keys for authentication. When you connect your WhatsApp Business account, Pipedream securely stores the keys so you can easily authenticate to WhatsApp Business APIs in both code and no-code steps.

To connect your WhatsApp Business Cloud account to Pipedream, follow the steps below to find your Business Account ID and your Permanent Access Token.

For additional info on setting up a WhatsApp Business account, refer to their getting started docs.