SegMetrics
Get 100% clarity on where your leads come from, how they act, and how much your marketing is really worth.
Go to siteSegMetrics API Integrations
Build and run workflows using the SegMetrics API. Use 1000s of source-available triggers and actions across 2,000+ apps. Or write custom code to integrate any app or API in seconds.
Overview#
The SegMetrics API grants programmatic access to SegMetrics data, allowing users to extract detailed insights about their marketing efforts. With it, you can automate the retrieval of conversion data, contact lists, tags, and more, to better understand your marketing funnel performance. Leveraging Pipedream's processing capabilities, you can create intricate workflows that respond to this data in real-time, running logic or actions contingent on the insights you gain from SegMetrics.
import { axios } from "@pipedream/platform"
export default defineComponent({
props: {
segmetrics: {
type: "app",
app: "segmetrics",
}
},
async run({steps, $}) {
return await axios($, {
url: `https://api.segmetrics.io/${this.segmetrics.$auth.account_id}/contact/{{YOUR_CONTACT_ID}}`,
headers: {
"Authorization": `${this.segmetrics.$auth.api_key}`,
},
})
},
})
Choose an API to Connect with SegMetrics API#
1-24of2,000+apps by most popular
Example Use Cases#
Sync SegMetrics Contacts to a CRM: Automate the addition of new contacts from SegMetrics into a CRM like Salesforce or HubSpot. Every time a new contact is created in SegMetrics, it could trigger a Pipedream workflow that checks if the contact already exists in your CRM, and if not, creates a new contact record.
Trigger Email Campaigns Based on Conversion Data: Use conversion data from SegMetrics to trigger targeted email campaigns in Mailchimp or SendGrid. For example, when a contact reaches a certain stage in your funnel as reported by SegMetrics, Pipedream can trigger a workflow to send a personalized email to the contact to nudge them along to the next stage.
Create Custom Slack Alerts for Key Performance Indicators (KPIs): Set up a workflow that monitors your key metrics in SegMetrics, such as lifetime value (LTV) or conversion rates. When critical thresholds are met or exceeded, have Pipedream send an alert to a Slack channel so your team can take immediate action or simply stay informed about marketing performance in real-time.
Popular SegMetrics Integrations#
Popular SegMetrics Actions#
Create or update a subscription. See documentation here
Authentication#
SegMetrics uses API keys for authentication. When you connect your SegMetrics account, Pipedream securely stores the keys so you can easily authenticate to SegMetrics APIs in both code and no-code steps.
To get your Account ID and API Key
- Click the dropdown with the Gear icon on the top right
- Go to “Account Settings” > “Account Information”