View as Markdown
Google Ads icon

Google Ads ACTION

Create or Remove Campaign Criteria

Creates or removes criteria for a campaign (e.g., keyword targeting, brand lists). See the documentation
  • Action
  • Writes data
  • Destructive
  • OAuth
  • SDK
  • MCP

IMPLEMENTATION

Call this tool

Connect a user's Google Ads account once, then configure and run Create or Remove Campaign Criteria from your backend or agent.

import { PipedreamClient } from "@pipedream/sdk"

const pd = new PipedreamClient({
  projectId: process.env.PIPEDREAM_PROJECT_ID!,
  clientId: process.env.PIPEDREAM_CLIENT_ID!,
  clientSecret: process.env.PIPEDREAM_CLIENT_SECRET!,
  projectEnvironment: "production",
})

const result = await pd.actions.run({
  id: "google_ads-create-or-remove-campaign-criteria",
  externalUserId: "{external_user_id}", // any stable ID for this user in your system
  configuredProps: {
    google_ads: { authProvisionId: "apn_xxxxxxx" },
    accountId: "Use Google Ads As",
    customerClientId: "Managed Account",
  },
})

console.log(result)

SCHEMA

Inputs

Pipedream supplies the connected account. Your application provides the operation-specific values below. Dynamic inputs are resolved against that user's account.

Create or Remove Campaign Criteria inputs
Property Type Description
accountId Use Google Ads As string
The ID of an account of a customer directly accessible by the authenticated user. This is usually a Manager Account, used as login-customer-id (e.g., 1234567890). Use the List Account ID Options action to get the list of accessible accounts.
Required Dynamic
customerClientId Managed Account string
The ID of a customer client from the list of customers linked to the selected account (e.g., 1234567890). Use the List Customer Clients action to get the list of customer clients.
Optional Dynamic
operationType Operation Type string
Whether to create or remove a campaign criterion.
Required
campaignCriterionId Campaign Criterion string
The campaign criterion to remove. Required for Remove operations.
Optional Dynamic
campaignId Campaign string
The campaign to add this criterion to. Required for Create operations.
Optional Dynamic
negative Negative boolean
Whether this is a negative criterion (e.g., a keyword to exclude). Immutable after creation.
Optional
status Status string
The status of the criterion.
Optional
keywordText Keyword Text string
The keyword text for keyword criteria (max 80 characters, max 10 words).
Optional
keywordMatchType Keyword Match Type string
The match type for the keyword. Required when Keyword Text is provided.
Optional
brandListSharedSet Brand List Shared Set string
The resource name of the shared set for brand list criteria (e.g., customers/123/sharedSets/456).
Optional
additionalFields Additional Fields object
Additional fields and values to be created. See the documentation for available fields. Values will be parsed as JSON where applicable.
Optional

REFERENCE

Tool details

Behavior hints are published with the component in the Pipedream registry and surface as MCP tool annotations, so an agent can reason about a tool before it calls it.

Registry key
google_ads-create-or-remove-campaign-criteria
Version
0.0.2
App
Google Ads
Authentication
OAuth
Read-only
No
Destructive
Yes
Open world
Yes