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Overview#
The Leadpops API provides a toolkit for optimizing lead conversion for real estate and mortgage professionals. By integrating Leadpops with Pipedream, users can automate lead capture processes, streamline follow-up communications, and synchronize lead information across various marketing and CRM platforms. Pipedream’s serverless execution model and easy-to-use interface allow for building complex workflows to act upon data received from Leadpops without delving deep into coding.
import { axios } from "@pipedream/platform"
export default defineComponent({
props: {
leadpops: {
type: "app",
app: "leadpops",
}
},
async run({steps, $}) {
const data = {
"funnel": `SalCompany.clixwithus.com`,
"from_date": `2022-03-20`,
"to_date": `2022-03-20`,
"limit": `100`,
}
return await axios($, {
method: "post",
url: `http://api.leadpops.com/api/v1/leads`,
headers: {
"Content-Type": `application/json`,
"leadpops-authorization": `${this.leadpops.$auth.api_key}`,
},
data,
})
},
})
Example Use Cases#
Automated Lead Synchronization with CRM: Capture leads using Leadpops funnels and automatically add them to a CRM like Salesforce or HubSpot. When a new lead is captured, a workflow can trigger that creates or updates the lead’s record in the CRM, ensuring that follow-up actions are timely and no leads fall through the cracks.
Lead Qualification and Notification Workflow: Create a workflow that qualifies leads based on custom criteria set in Leadpops. Once a lead meets the qualification standards, use Pipedream to send real-time notifications via email, SMS, or messaging apps like Slack to the appropriate salesperson or team, enabling immediate engagement.
Dynamic Retargeting Campaigns: Leverage the data from Leadpops to build dynamic retargeting campaigns on platforms like Facebook Ads or Google Ads. When a lead interacts with a Leadpops funnel, a Pipedream workflow can be triggered to add the lead to a custom audience for more personalized and effective advertising efforts.
Authentication#
Name Slug: leadpopsLeadpops uses API keys for authentication. When you connect your Leadpops account, Pipedream securely stores the keys so you can easily authenticate to Leadpops APIs in both code and no-code steps.
To retrieve your API key,
Navigate to your LeadPops account and sign in
- Click “Lead Funnels” on the left bar and select any funnel
- Go to “Edit” > “Integrations” > “Integrations” > “API AUTHORIZATION KEY”
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