Google Tag Manager
Google Tag Manager is a tool that enables you to install, store, and manage tags.
Go to siteGoogle Tag Manager API Integrations
Build and run workflows using the Google Tag Manager API. Use 1000s of source-available triggers and actions across 2,400+ apps. Or write custom code to integrate any app or API in seconds.
Trusted by 1,000,000+ developers from startups to Fortune 500 companies
Overview#
The Google Tag Manager API allows you to manage your tags, triggers, variables, and related configurations programmatically. Through Pipedream, you can integrate these API capabilities into serverless workflows to automate complex tagging tasks, sync configurations across environments, and streamline marketing or analytics operations. Pipedream's platform facilitates the creation of custom automations with Google Tag Manager, helping you deploy tags faster, manage user permissions, and control versions of your tag configurations.
import { axios } from "@pipedream/platform"
export default defineComponent({
props: {
google_tag_manager: {
type: "app",
app: "google_tag_manager",
}
},
async run({steps, $}) {
return await axios($, {
url: `https://www.googleapis.com/tagmanager/v2/accounts`,
headers: {
Authorization: `Bearer ${this.google_tag_manager.$auth.oauth_access_token}`,
},
})
},
})
Choose an API to Connect with Google Tag Manager API#
1-24of2,400+apps by most popular
Example Use Cases#
Automated Tag Deployment: Build a workflow that listens for new product additions in your e-commerce platform, such as Shopify, and automatically creates and deploys corresponding tags in Google Tag Manager to track product performance.
Sync Configurations Across Environments: Set up a Pipedream workflow that syncs tag configurations between staging and production environments in Google Tag Manager. Whenever a tag is updated or published in staging, the same changes can be applied to production automatically.
User Access Management: Create a workflow that automates the process of managing user permissions in Google Tag Manager. When a new team member is added to your project management tool, like Jira or Asana, the workflow can grant them the appropriate level of access in Google Tag Manager. .
Popular Google Tag Manager Integrations#
Authentication#
Name Slug: google_tag_managerGoogle Tag Manager uses OAuth authentication. When you connect your Google Tag Manager account, Pipedream will open a popup window where you can sign into Google Tag Manager and grant Pipedream permission to connect to your account. Pipedream securely stores and automatically refreshes the OAuth tokens so you can easily authenticate any Google Tag Manager API.
Pipedream requests the following authorization scopes when you connect your account:
emailprofilehttps://www.googleapis.com/auth/tagmanager.readonlyhttps://www.googleapis.com/auth/tagmanager.edit.containershttps://www.googleapis.com/auth/tagmanager.publish- authorization
GEThttps://accounts.google.com/o/oauth2/auth?client_id={{oauth.client_id}}&redirect_uri={{oauth.redirect_uri}}&state={{oauth.state}}&response_type=code&scope={{oauth.space_separated_scopes}}&prompt=consent&access_type=offline - accessToken
POSThttps://oauth2.googleapis.com/tokencontent-type:application/x-www-form-urlencodedaccept:application/jsonclient_id={{oauth.client_id}}&client_secret={{oauth.client_secret}}&redirect_uri={{oauth.redirect_uri}}&grant_type=authorization_code&code={{oauth.code}} - refreshToken
POSThttps://oauth2.googleapis.com/tokencontent-type:application/x-www-form-urlencodedaccept:application/jsonclient_id={{oauth.client_id}}&client_secret={{oauth.client_secret}}&grant_type=refresh_token&refresh_token={{oauth.refresh_token}}
Trusted by 1,000,000+ developers from startups to Fortune 500 companies