Integrate the Segment API with the Klaviyo API

Setup the Segment API trigger to run a workflow which integrates with the Klaviyo API. Pipedream's integration platform allows you to integrate Segment and Klaviyo remarkably fast. Free for developers.

Popular Ways to Connect Segment with Klaviyo#

Add Member To List with Klaviyo API on Webhook Destination (Instant) from Segment API

Segment + Klaviyo

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Create New List with Klaviyo API on Webhook Destination (Instant) from Segment API

Segment + Klaviyo

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Get Lists with Klaviyo API on Webhook Destination (Instant) from Segment API

Segment + Klaviyo

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Popular Segment and Klaviyo Triggers#

Webhook Destination (Instant) from the Segment API

Send events to a webhook. Requires a Team or Business account.

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Popular Segment and Klaviyo Actions#

Associate an identified user with a group with the Segment API

Group lets you associate an identified user with a group (note requires userId or anonymousId). See the docs here

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Add Member To List with the Klaviyo API

Add member to a specific list. See the docs here

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Associate one identity with another with the Segment API

Alias is how you associate one identity with another. See the docs here

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Create New List with the Klaviyo API

Creates a new list in an account. See the docs here

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Identify a user, tie them to their actions and record traits about them with the Segment API

Identify lets you tie a user to their actions and record traits about them. It includes a unique User ID and any optional traits you know about them (note requires userId or anonymousId). See the docs here

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Overview of Segment#

The Segment API enables you to collect, manage, and route your customer analytics data to various tools for marketing, analytics, and data warehousing. By harnessing the Segment API on Pipedream, you can automate the ingestion and syncing of user events and properties to multiple destinations, allowing you to create seamless data pipelines without manual intervention. Pipedream's serverless platform empowers you to build custom workflows that react to events in real-time, enrich data, or trigger actions across your tech stack.

Connect Segment#

import { axios } from "@pipedream/platform"
export default defineComponent({
  props: {
    segment: {
      type: "app",
      app: "segment",
    }
  },
  async run({steps, $}) {
    const data = {
      "event": `PipedreamTestOrder`,
      "anonymousId": `019mr8mf4r`,
    }
    return await axios($, {
      method: "post",
      url: `https://api.segment.io/v1/track`,
      headers: {
        "Content-Type": `application/json`,
      },
      auth: {
        username: `${this.segment.$auth.write_key}`,
        password: ``,
      },
      data,
    })
  },
})

Overview of Klaviyo#

The Klaviyo API grants you the power to automate and personalize your email marketing efforts. With it, you can manage lists, profiles, and campaigns, track event-driven communications, and analyze the results. By leveraging this API on Pipedream, you can create intricate, automated workflows that respond in real-time to your users' behavior, sync data across multiple platforms, and tailor your marketing strategies to improve engagement and conversion rates.

Connect Klaviyo#

import { axios } from "@pipedream/platform"
export default defineComponent({
  props: {
    klaviyo: {
      type: "app",
      app: "klaviyo",
    }
  },
  async run({steps, $}) {
    return await axios($, {
      url: ` https://a.klaviyo.com/api/accounts/`,
      headers: {
        "Authorization": `Klaviyo-API-Key ${this.klaviyo.$auth.api_key}`,
        "revision": `2023-12-15`,
      },
    })
  },
})