# Get Keyword Quality Scores — Google Ads

> Retrieves current and historical quality score data (Quality Score, Ad Relevance, Landing Page Experience, Expected CTR) for keywords in a customer account. Current scores reflect the latest evaluation; historical scores are averaged over…

- Key: `google_ads-get-keyword-quality-scores`
- Type: Action (Read-only)
- Version: 0.0.3
- App: Google Ads (`google_ads`) — https://pipedream.com/apps/google-ads.md
- This page (HTML): https://pipedream.com/apps/google-ads/actions/get-keyword-quality-scores
- Hints: read-only · open-world
- Source: https://github.com/PipedreamHQ/pipedream/blob/master/components/google_ads/actions/get-keyword-quality-scores/get-keyword-quality-scores.mjs

## Description

Retrieves current and historical quality score data (Quality Score, Ad Relevance, Landing Page Experience, Expected CTR) for keywords in a customer account. Current scores reflect the latest evaluation; historical scores are averaged over the selected date range. [See the documentation](https://developers.google.com/google-ads/api/fields/v25/keyword_view)

## Props

| Prop | Type | Required | Description |
|---|---|---|---|
| `accountId` | `string` | Yes | The ID of an account of a customer directly accessible by the authenticated user. This is usually a Manager Account, used as login-customer-id (e.g., 1234567890). Use the List Account ID Options action to get the list of accessible accounts. Options are loaded from the connected account. |
| `customerClientId` | `string` | No | The ID of a customer client from the list of customers linked to the selected account (e.g., 1234567890). Use the List Customer Clients action to get the list of customer clients. Options are loaded from the connected account. |
| `campaignId` | `string` | No | Filter results to a specific campaign. Use the List Campaigns action to discover options. Options are loaded from the connected account. |
| `adGroupId` | `string` | No | Filter results to a specific ad group. Use the List Ad Groups action to discover options. Options are loaded from the connected account. |
| `dateRange` | `string` | No | The date range for historical quality score metrics (metrics.historical_*). Current quality scores (quality_info.*) are always the latest values regardless of this setting. |

## Run it

**MCP**

```ts
import { Client } from "@modelcontextprotocol/sdk/client/index.js"
import { StreamableHTTPClientTransport } from "@modelcontextprotocol/sdk/client/streamableHttp.js"
import { PipedreamClient } from "@pipedream/sdk"

const pd = new PipedreamClient({
  projectId: process.env.PIPEDREAM_PROJECT_ID!,
  clientId: process.env.PIPEDREAM_CLIENT_ID!,
  clientSecret: process.env.PIPEDREAM_CLIENT_SECRET!,
  projectEnvironment: "production",
})

const accessToken = await pd.rawAccessToken

const transport = new StreamableHTTPClientTransport(
  new URL("https://remote.mcp.pipedream.net/v3"),
  {
    requestInit: {
      headers: {
        Authorization: `Bearer ${accessToken}`,
        "x-pd-project-id": process.env.PIPEDREAM_PROJECT_ID!,
        "x-pd-environment": "production",
        "x-pd-external-user-id": "{external_user_id}", // any stable ID for this user in your system
        "x-pd-app-slug": "google_ads",
      },
    },
  },
)

const mcp = new Client({ name: "my-agent", version: "1.0.0" })
await mcp.connect(transport)

const { tools } = await mcp.listTools()

// listTools() hands your model this tool's input schema, so it can
// fill the arguments itself:
const result = await mcp.callTool({
  name: "google_ads-get-keyword-quality-scores",
  arguments: {
    accountId: "Use Google Ads As",
    customerClientId: "Managed Account",
  },
})
```

**TypeScript**

```ts
import { PipedreamClient } from "@pipedream/sdk"

const pd = new PipedreamClient({
  projectId: process.env.PIPEDREAM_PROJECT_ID!,
  clientId: process.env.PIPEDREAM_CLIENT_ID!,
  clientSecret: process.env.PIPEDREAM_CLIENT_SECRET!,
  projectEnvironment: "production",
})

const result = await pd.actions.run({
  id: "google_ads-get-keyword-quality-scores",
  externalUserId: "{external_user_id}", // any stable ID for this user in your system
  configuredProps: {
    google_ads: { authProvisionId: "apn_xxxxxxx" },
    accountId: "Use Google Ads As",
    customerClientId: "Managed Account",
  },
})

console.log(result)
```

**cURL**

```bash
curl -X POST https://api.pipedream.com/v1/connect/{project_id}/actions/run \
  -H "Content-Type: application/json" \
  -H "X-PD-Environment: production" \
  -H "Authorization: Bearer {access_token}" \
  -d '{
    "external_user_id": "{external_user_id}",
    "id": "google_ads-get-keyword-quality-scores",
    "configured_props": {
      "google_ads": { "authProvisionId": "apn_xxxxxxx" },
      "accountId": "Use Google Ads As",
      "customerClientId": "Managed Account"
    }
  }'
```

---

- App: https://pipedream.com/apps/google-ads.md · All apps: https://pipedream.com/apps
